Dr. Greg Brown on Blogger: Preventing and Treating Photoaging

Friday, October 4, 2019

Preventing and Treating Photoaging

Bare skin
image: unsplash.com

As the CEO of the Louisville, KY-based skincare line RéVive, Dr. Greg Brown develops products to prevent damage and reverse the signs of aging. A former faculty member of the University of Louisville, Dr. Greg Brown manufactures serums, cleansers, and sun protection products that combat the signs of photoaging.

Photoaging is a term for skin damage caused by UV exposure. UV radiation accelerates the natural aging process by destroying collagen and interrupting elastin production. Besides causing wrinkles and loose skin, photoaging is responsible for pigmentation problems such as melasma. Excessive sun exposure can also cause precancerous lesions and damaged blood vessels.

While using products with high levels of sun protective factor (SPF) can help protect skin from UVA and UVB, they are not enough to stop photoaging. Skin experts advise wearing a wide hat and avoiding the midday sun. Applying topical products containing antioxidants and retinol can also help reverse DNA damage.

About Dr. Greg Brown

Author of the well-received skin health guide, About Face, Louisville, KY cosmetic surgeon Dr. Greg Brown specializes in developing skincare treatments that promote cell turnover and reduce visible signs of aging. After earning an MD from the University of Louisville and completing a residency in surgery, Dr. Greg Brown began his work as a private practice plastic surgeon.

In this role, he discovered that surgical treatments were ineffective for producing glowing, healthy skin. Drawing from his experience of treating the wounds and scars experienced by burn patients, he developed a biologically-based protein that accelerates skin tissue regeneration and reverses skin damage due to aging. Following seven years of study and development, he launched the skincare line RéVive in 1997.

The line was first picked up by upscale retailer Neiman Marcus and has expanded to hundreds of stores across the country. In addition to heading his bestselling cosmetic company, Dr. Greg Brown is a fellow for the American College of Surgeons. He previously lectured at the University of Louisville and was a former director for the skin bank established at the university's hospital.